Shopping this October Prime Day? Here’s how to use Amazon’s tools to find the best deals

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Amazon’s Prime Big Deal Days event returns Oct. 7-8, essentially the kick-off to the 2025 holiday shopping season. Prime shoppers can expect savings across various categories including beauty, electronics, seasonal essentials, must-have gifts, and toys, according to the e-commerce giant. You can also anticipate savings on brands like Samsung, LG, Sonos, and Dyson.

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