OpenAI rolls out ‘shopping research’ tool in ecommerce push

OpenAI on Monday announced a new tool called “shopping research”, designed for ChatGPT users who want detailed, well-researched shopping guides. The launch comes just in time for the holiday season.

The guides offer top products, highlight key differences between items, and provide the latest information from retailers, according to a company blog.

“Instead of sifting through dozens of sites, you can just describe what you’re looking for—‘Find the quietest cordless stick vacuum for a small apartment,’ ‘Help me choose between these three…