Wakefit’s Next Big Bets

Wakefit was jolted awake at the end of March 2025, when it was still in losses for FY25. Since then, the company has done a 180-turn to even get to listing with a profit on its books.

So is Wakefit well and truly awake now? That’s too early to conclude. But ask founders Ankit Garg and Chaitanya Ramalingegowda, and they are confident that Wakefit’s next big moves will only compound profits. 

To achieve this, the mattress and furniture company is turning to quick commerce and entering the home decor space. Neither is an ideal solution…