Aadit Palicha on Zepto dark store raid, dark patterns, and DRHP

The surprise inspection and subsequent suspension of its Dharavi dark store a fortnight ago triggered a spiral of bad news for Zepto. The high-growth quick commerce sensation came under scrutiny over hygiene of its stores, dark patterns, or alleged deceptive user interface techniques and seller concerns. Meanwhile, questions swirled around over whether Zepto put off its much-talked-about IPO, the pace of its growth came down, and its ambitious