Google Says What To Tell Clients Who Want SEO For AI

Google’s Danny Sullivan offered advice to SEOs who have clients asking for updates on what they’re going to do for AI SEO. He acknowledged it’s easier to give the advice than it is to have to actually tell clients, but he also said that advancements in content management systems drive technical SEO into the background, enabling SEOs and publishers to focus on the content.

What To Tell Clients

Danny Sullivan acknowledged that SEOs are in a tough spot with clients. He didn’t suggest specifics for how to rank better in AI search (although later…