Delhi HC orders Amazon to pay Rs 340 crore for ‘Beverly Hills Polo Club’ trademark infringement

The Delhi High Court has asked Amazon Technologies INC. to pay Rs 340 crore in damages to Lifestyle Equities C.V. and Lifestyle Licensing B.V. for the infringement of the latter’s registered trademark ‘Beverly Hills Polo Club‘.

Amazon Technologies, which was placing products priced at 10% of Lifestyles’ product cost, was engaging in a deliberate strategy of obfuscation, pretending to wear different

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