Apple may introduce search ads to Apple Maps starting next year, per report

Apple is considering bringing advertising to Apple Maps search beginning in 2026, according to the Power On newsletter from Mark Gurman. This is part of a larger effort for the company to bring more advertising to iOS.

According to the report, the internal iOS advertising effort is ‘gaining traction’, and Apple now has a plan to bring advertising to Apple Maps sometime next year. Soon enough, businesses will be able to pay for more prominent appearances within search on Apple…