AI content on social media may be labelled to fight rising tide of deepfakes, misinformation

The government has proposed compulsory declarations by all social media users when posting AI-generated or modified content, with the platforms told to deploy technical measures to verify these. The move is aimed at curbing the rapid rise of AI-based deepfakes on the internet, officials said.

Stakeholders have been asked to submit feedback on the latest AI mandate, unveiled on Wednesday, by November 6. There’s no clear timeline for when the rules will take effect, officials said. This initiative builds on earlier IT rule amendments from 2022 and…