Arattai takes on WhatsApp: 5 areas where Zoho’s app beats Meta’s messaging giant

There has been a growing consciousness about the need of Indian companies to build software for the home masses that can take over the role played by global tech giants for years. Zoho has a long history of competing with the global giants with its business solutions but the company’s new app Arattai has made quite a wave on social media with netizens terming it as the ‘WhatsApp killer’.

​Not only is the India-made app giving tough competition to WhatsApp, it already features a few features that make it instantly stand out from the global rival.