eCommerce
CCPA Fines FirstCry For Misleading Ads & Unfair Trade Practices
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SUMMARY
Central Consumer Protection Authority levied a penalty of INR 2 Lakh on FirstCry for misleading advertisements and unfair trade practices
FirstCry was found charging GST after advertising “MRP inclusive of all taxes”, reducing actual customer discounts and violating consumer protection rules
Following the order, FirstCry has changed its website and app to ensure all displayed prices are inclusive of taxes and no hidden charges apply at checkout
The Central Consumer Protection Authority (CCPA) has imposed a…
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