Funding
General Catalyst leads $6 million bet on FMCG firm Meolaa
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FMCG firm Meolaa has raised $6 million led by General Catalyst, with participation from Claypond Capital, Colossa Ventures, Kunal Shah, Turbostart Global, and existing investors.
The company will be using the funds to build its AI and data infrastructure, create new brands, and scale its business.
Founded in 2023, Meolaa uses AI and analytics for new product development, packaging and branding innovation, and supply chain optimisation. “We wanted to build an FMCG house that’s in the business of brand creation and not acquisition,” said founder and…
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