Tech
How Much Can We Influence AI Responses?
Right now, we’re dealing with a search landscape that is both unstable in influence and dangerously easy to manipulate. We keep asking how to influence AI answers – without acknowledging that LLM outputs are probabilistic by design. In today’s memo, I’m covering: Why LLM visibility is a volatility problem. What new research proves about how […]
Right now, we’re dealing with a search landscape that is both unstable in influence and dangerously easy to manipulate. We keep asking how to influence AI answers – without acknowledging that LLM outputs are probabilistic by design.
In today’s memo, I’m covering:
- Why LLM visibility is a volatility problem.
- What new research proves about how easily AI answers can be manipulated.
- Why this sets up the same arms race Google already fought.
1. Influencing AI Answers Is Possible But Unstable
Last week, I published a list…
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