AI
India leads GenAI use in shopping, 60% plan to increase spending in next six months
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India’s consumers are entering 2026 with 60% of them planning to increase spending in the next six months, along with rapid adoption of generative artificial intelligence (GenAI) for shopping, a report said on Monday.
The report from Boston Consulting Group (BCG) said that 60% of Indian households expect to increase spending over the next six months, led by automobiles and mobile devices.
India leads the world in GenAI use for shopping, with 62% of consumers have used GenAI tools in shopping, with 64% relying on them for brand and product decisions, it…
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