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Market Leaders See Slight Decline Amid Overall Transactions Fall

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Amid a broader dip in overall UPI monthly transactions in September, the second largest player in the space Google Pay lost a small chunk in its market share for the second consecutive month. 

The Google-owned UPI app recorded 683 Cr transactions worth INR 8.7 Lakh Cr in the month under review, accounting for 35.4% of the market. This marked a slight decline from 35.9% market share held in August and 36.15% in July. 

IPO-bound PhonePe, which has been the market leader for about five years now,…

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