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The secret to improving your sales team’s success rate isn’t more tools and data

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Business leaders are discovering that the traditional playbook for sales productivity is failing, and businesses need to shift their focus from raw output to genuine effectiveness. 

Also: Is AI a career killer? Not if you have these skills, McKinsey research shows

To understand this evolution, SpiceWorks’ Head Brand Ambassador, Jeff Gretler, and Maria Groeschel, Global Head of Commercial Strategy and Operations at…

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