Threads launches Communities to help users connect over shared interests

Instagram Threads, Meta’s X rival with over 400 million monthly active users, is rolling out Communities, public spaces where users can engage in casual conversations on topics like basketball, TV, K-pop, books, and more. The company is introducing over 100 communities initially, with plans to expand further.

Unlike X, where users create and moderate communities, Meta curates Threads communities itself. Posts are visible to everyone, but members get special perks, like a custom Like emoji — a basketball for NBA Threads, a stack of books for Book…