Will Google kill Google? Taboola CEO Adam Singolda on how AI is redefining search and the open web

Adam Singolda, the man who built Taboola from his parents’ couch into a global content discovery powerhouse, says the next big disruption in digital discovery is already here. With AI transforming user behaviour and publishers facing new existential threats, Singolda sees a future where open web platforms like Taboola help media houses reclaim their audience and monetisation power from the walled gardens of Big Tech.

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As artificial intelligence reshapes the way people find information online, Taboola’s founder and CEO Adam Singolda…