YouTube Title A/B Testing Rolls Out Globally To Creators

YouTube is rolling out title A/B testing globally to all creators with access to advanced features, expanding the testing capability beyond the select group that had early access.

The announcement came via the platform’s Creator Insider channel, clarifying how the feature works and addressing common questions from creators.

Title A/B testing joins thumbnail testing in YouTube’s “Test and Compare” tool. You can test up to three titles, three thumbnails, or combinations of both on a single video.

How Title A/B Testing Works

The A/B testing tool…