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PhonePe Buys Gupshup’s GSPay To Facilitate UPI For Feature Phone Users

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SUMMARY

PhonePe has snapped up Gupshup’s GSPay in an undisclosed financial deal

GSPay is a technology which is built on NPCI’s UPI 123PAY

With this, PhonePe aims to launch its own UPI-based payment solution for feature phones

PhonePe has acquired conversational AI platform Gupshup’s proprietary technology GSPay to roll out UPI payments tailored for feature phone users.

PhonePe said in a statement that it aims to customise the freshly bought GSPay IP and launch its own UPI-based payment solution for feature phones….

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