India helps global TWS shipments grow: Biggest gainers

India’s TWS earbuds market experienced significant growth in Q2 2023, with a 34% increase in shipments compared to the previous year. This growth was driven by factors such as affordable new launches, demand for low-priced models, and sales events on e-commerce platforms. Domestic brands dominated the market, accounting for 75% of the shipments, while Chinese brands saw their highest market share in seven quarters.