Adobe’s Sora rivalling AI video generator is now available for everyone

Adobe’s text- and image-to-video AI generator has been released for anyone to try online. Generate Video is available starting today in public beta following a limited early access testing period last year. The beta tool can be accessed via the re-designed Firefly web app, alongside new image generation and translation capabilities, and AI credit subscription tiers for creators.

Generate Video consists of two features: Text-to-Video and Image-to-Video. As those names imply, Text-to-Video allows users to generate footage using text description, while…