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AI chatbot traffic surges 80% YoY but trails traditional search engines like Google: report

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When faced with a question over the past decade, the instinct was to ‘Google it.’ Internet users today are increasingly turning to artificial intelligence (AI) chatbots for answers.

As per a report on web traffic trends by OneLittleWeb, AI chatbots have seen a significant surge in traffic, with an 81 percent growth between April 2024 and March 2025, equalling nearly 55.2 billion visits, up from 30.5 billion in the preceding year.

ChatGPT by OpenAI continued to lead the pack in terms of total visits, at 47.7 billion, followed by DeepSeek far behind at…

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