AI

AI opens ‘endless’ doors for fashion models, closes others

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London-based model Alexsandrah Gondora understands the power of being in “two places at the same time” thanks to an AI replica of herself: “She’s doing the hard work so I don’t have to!”Fashion designers and retailers can book her digital double for photo shoots without her having to travel or physically be there, Gondora told AFP.

It is a solution that “saves time”, said the model, who is also walking down in-person runways at London Fashion Week, which runs until Monday evening.

In the fashion industry, artificial intelligence is already used by…

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