Better Nutrition secures Rs 10 crore funding from investors across Google, Meta, others

NEW DELHI: Better Nutrition, a Biofortified food brand has raised Rs 10 crore in its latest funding round. The investment brings together a strategic alliance of family offices, high-net-worth individuals (HNIs), and angel investors. This round saw nearly 30% of the total funding coming from existing backers.

The newly raised funds will be deployed to expand product offerings in biofortified food categories, strengthen distribution across quick commerce, offline retail, and direct-to-consumer (D2C) channels, scale farmer training programs and…