Boat owner Imagine Marketing files draft IPO papers through confidential pre-filing route

Imagine Marketing, the parent company of wearables brand Boat, has filed draft papers with the markets regulator Sebi for an initial public offering (IPO) through a confidential pre-filing route. The confidential pre-filing route allows the company to withhold public disclosure of details under the draft red herring prospectus (DRHP) until later stages.

In a public notice issued on Monday, Imagine Marketing said it has “filed the Pre-filed Draft Red Herring Prospectus with Sebi and stock exchanges under the … ICDR (Issue of Capital and Disclosure…