Can Hammer’s Affordable Smart Tech Shake Up India’s Wearables Market?

Delivering smart, stylish, and affordable personal tech, from wearables to audio gear, for India’s young and tech-savvy consumers

India’s Fast-Moving Electrical Goods (FMEG) sector has seen rapid expansion in recent years, driven by urbanisation, infrastructure development, and a growing appetite for consumer electronics. While global giants like Sony, Samsung, and Bose have long dominated the audio and wearables segment, the market lacked trendy, durable, and affordable personal tech products that catered…