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EU says Temu in breach of rules to prevent sale of illegal products

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The European Commission on Monday said Chinese online marketplace Temu was breaking EU rules by not doing enough to prevent the sale of illegal products through its platform.

The EU’s findings could ultimately lead to a fine of up to 6% of Temu’s annual global turnover, the Commission said.

“Evidence showed that there is a high risk for consumers in the EU to encounter illegal products on the platform,” it said in a statement about Temu.

“Specifically, the analysis of a mystery shopping exercise found that consumers shopping on Temu are very likely to…

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