Tech
Exclusive: Mamaearth parent moves court seeking removal of HUL ad in sunscreen spat
[ad_1]
Honasa Consumer, the parent company of beauty and personal care brand Mamaearth, has moved the Delhi High Court seeking removal of Hindustan Unilever’s ad campaign questioning the efficacy of digital-first sunscreen brands, sources in the know told ET.
The episode between the two companies came to the fore on Monday, when Honasa Consumer cofounder Ghazal Alagh posted a picture of HUL’s advertising billboard, which downplays the efficacy claims of sunscreen products launched by new-age, online first brands, on social media.
[ad_2]
Source link
Continue Reading
You must be logged in to post a comment Login