Explained: Why Byju’s is seeking arbitration in dispute with BCCI over cricket sponsorship

Byju’s seeks arbitration through NCLT to resolve financial dispute with BCCI. The edtech company signed a three-year jersey sponsorship deal in 2019, paying Rs 4.6 crore for each bilateral match and Rs 1.56 crore for each international match. Byju’s prefers arbitration for confidentiality, expert arbitrator, faster resolution, and greater control.