Haldiram’s promoters, JIIF invest Rs 16 crore in Almonds Ai

Snacks maker Haldiram’s and JITO Incubation and Innovation Foundation (JIIF), a platform for startup funding and mentorship, have invested Rs 16 crore in channel loyalty, rewards, and engagement solutions platform Almonds Ai, the companies said in statement on Friday.The funding round also saw participation from Venture Catalysts, Ever Grow Capital, Nine ALPS, and some other high net worth individuals, the statement said.

“Almonds Ai, through its business model, aims at redefining how brands engage with distribution networks, rewards for…