eCommerce
How a Singapore D2C firm used infomercials to build profitable $28m business
Truegenics CEO Alvin Huang attributes the firm’s success to a combination of astute marketing and, believe it or not, 50-minute infomercials.
Truegenics CEO Alvin Huang attributes the firm’s success to a combination of astute marketing and, believe it or not, 50-minute infomercials.
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