RetailTech

JioMart Records 2.5X Spike In Sales During First 8 Days Of Festive Season

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SUMMARY

JioMart began its ‘Tyohaar Ready Sale’ on September 23, along with competitors like Flipkart and Amazon

JioMart saw more than 60% of its sales coming from Tier 2 cities and beyond

The Reliance-owned platform is focusing on categories like electronics, home and kitchen, fashion and lifestyle, among others, in the festive season to expand offerings

For quite a few years now, the annual festive sales of ecommerce companies in India have been the talk of the town due to aggressive discounts and high-decibel marketing…

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