Krafton announces BGMI Ki Boli campaign

Krafton India has launched a campaign called BGMI Ki Boli to celebrate the linguistic diversity within the Battlegrounds Mobile India community. With around 40 million players from different regions and communities, the campaign aims to highlight the unique dialect that has emerged within the gaming community. The company plans to unveil an engaging community event for fans and has released a campaign film that blends reality and the virtual world. This initiative showcases India’s diversity even in the gaming sphere.