Local insights drive Google’s global AI evolution as Gemini gains ground

Google has been working to tailor its generative artificial intelligence (AI) offerings to India’s unique needs, which may help drive adoption in the country, according to executives of the US tech giant.Adoption of GenAI in India is still in its early days. A survey by Google and market research firm Kantar showed that about 60% of the people in the country are not familiar with AI, and only about three in ten have tried any GenAI tools.

The survey, which covered 8,000 people in the 18-44 years age group across 18 cities–seven metro cities, six…