Tech
Meta’s new AI tools can help brands find the perfect Instagram creators
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Meta is making it easier than ever for brands to connect with the right creators on Instagram, thanks to a new set of AI-powered tools introduced on Wednesday.
According to the company, these updates—spanning creator discovery, content recommendations, and deeper insights—are designed to help businesses boost their sales and return on ad spend (ROAS).
And where better to roll out these changes than India, home to the world’s largest community of Instagram creators? The country also leads in Reels production, churning out the most videos every week…
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