SaaS looking beyond North America to openings in developing regions: Zoho executive

The software-as-a-service (SaaS) industry is increasingly looking at diversifying outside North America, not just because of tariff-related uncertainties and a slowdown in developed markets, but also due to opportunities emerging from digitisation in developing regions which are typically underserved by large technology firms, a senior Zoho Corp executive said.

Markets like India and Latin America, for instance, are growing at double the rate of the global average, said Rajesh Ganesan, chief executive of Zoho’s enterprise IT management solutions…