Slowing Down Or Just Shoring Up?

Brokerages and analysts claim Zepto has slowed down, but is this just a temporary phase in preparation for profitability?

Reddit can make or break a startup. Many such startups in the US have faced the wrath of Redditors. But the last time this happened to an Indian startup, it was in 2019, when BYJU’S and WhiteHat Jr got flak for misleading ads. That started a period of intense scrutiny for the edtech giant and in some ways, it dented the BYJU’S brand badly.

Six years later, the focus is on Zepto. And another…