Startup debate: Food apps meet today’s needs, deep-tech will define future, says marketing guru

The nation that produced the world’s cheapest data and a battalion of app developers now needs to train its sights on more complex problems and larger prizes in building its own Tesla’s, Huawei‘s and TSMCs, a top marketing professor said weighing in on a debate triggered by Commerce Minister Piyush Goyal’s recent comments about India’s startup ecosystem.

Rajendra Srivastava, who is considered India’s Philip Kotler, writing on medium.com, said the past decade’s consumer-tech successes has helped create a vibrant digital economy but for India to…