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TikTok to enter Japan’s ecommerce industry: Nikkei report

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Chinese social media platform TikTok will enter the online shopping industry in Japan within the next few months, the Nikkei newspaper reported on Sunday. The company is preparing to recruit sellers soon for its e-commerce arm TikTok Shop in Japan, Nikkei said, citing a source involved in the operations.

TikTok did not immediately respond to a Reuters request for comment.

TikTok Shop, where users can run livestreams selling everything from sneakers to eyeshadow and earn a commission on sales, is known for discounted products.

TikTok is looking to…

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